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About Joe Goodrow

Hello, my name is Joe Goodrow. I do photography and videography, TV commercial and infomercial production, events of any nature.

I am a producer and director. I have produced car dealer advertising in long and short formats, including a weekly automotive program, "The Electronic Showroom." I've also done a half-hour real estate show called, "TV Open House," and a motorcycle lifestyle show called "The Run."

I've done training and marketing videos. I've also done local news coverage of events, including spot news on local and network affiliates.

Contact me today!

Questions and answers

Q.
• What services do you provide your customers after the work has finished?
A.

• The work is never finished. When you produce a program or commercial or presentation you can always do something to make it better. Photos can be photoshopped, audio and video can be tweeked or re-recorded to make it better. You start with a vision and a goal and you are limited by what you are willing to spend. I work on projects until the customer is

  happy with the outcome, until goals are met.

Q.
• Tell us about the project or job that you are most proud of (in the last 12 months).
A.

• I am currently looking for my next great idea. In november 2011 the programs I had been working on were discontinued. I am looking for projects and Ideas that I can produce. My current project is a 5 min marketing video for Seema's Restaurant in Norwood. slated for distribution on Youtube.

  Television as we have known it is changing, and TV media is

  viewable almost anywhere. computer, ipad etc. My work is moving in that direction.

Q.
• What types of jobs are the most common?
A.

• Common jobs are day shoots video or photographic., website building, editing. audio recording. Script writing. Music selection, there are so many thing that can be part of the production process. there are no jobs too small... I can and will consider any phase of the process available.

Q.
• What information do you recommend to have readily available before looking for a professional in your trade?
A.

• Be ready to present your ideas. present your script.

  be able to set your goal, know who your audience is.

  have a reasonable budget.

Q.
• Tell us something customers may not know about you.
A.

• I am A closet performer. I secretly would like to be in from of the camera. It's hard to watch a movie without analyzing the various production elements happening on the screen.

Q.
• How did you get started?
A.

• I started in television in 1984 when I purchased my first professional Camera. I was an independent news camera person

  working freelance for TV Stations in New England and later

  Worked for Charter TV 3 on the local newscast, and after a few years I became an independent producer. I got lucky and produced some local programs that lasted about 16 years.

Q.
• What are the most frequent questions you get from customers? What are the answers?
A.

• How much will it cost to make my video? A. tell me more about your project. what is your budget.

  How long will it take? A. tell me more about your production.

  it's all up to you.

Q.
• What do you wish customers knew about your profession or trade?
A.

• People in this profession have a gift, creativity. the ability to communicate an idea and transform it to media. in a creative process unique to that person. photography,

  and video composition, lighting, script visualization, graphics creation, sound manipulation, editing. This is an art. Anyone can operate a camera and software. It takes a special talent to create a program, take an idea and communicate it in media. When you hire a professional you are paying for that intangible ingredient of creativity.

Q.
• What certifications or professional affiliations do you have?
A.

• Certifications are not required in television, but I was a former Chapter president and regional VP for the International Television Assn.

Q.
• What questions should a customer ask before hiring a professional in your trade?
A.

• If you are looking for a professional certainly ask about past works. Ask about the equipment they use. is it digital, HD, or SD? What formats do they work in? What is their style of production. do they use a lot of lighting, Can they shoot run and gun style, or does every shot have to be a major motion picture setup, Can they breakdown a script. can they work without a script. Are my expectation realistic for the quality of production I am looking for? What will this production cost? Should I do this myself?

Q.
• How many projects do you average in a year?
A.

• On average I have worked on 2 to 4 projects a year. I prefer to work on one project that is actually many small projects within itself. Like a weekly TV show, or a monthly show.

  a Commercial may take a week, Infomercial take longer. a shoot as little as a few hours. an event perhaps a day.

Q.
• What areas of your trade do you specialize in?
A.

• My forte is independent television and online media production. I develop an idea and produce it for distribution on cable or broadcast. Recent programs include "TV OPEN HOUSE" broadcasted for 16 years

  a monthly Real estate Show

  The ELECTRONIC SHOWROOM" Broadcasted 15 years on

  a weekly Automotive advertising Show

  "THE RUN" a monthly motorcycle lifestyle Show.

  TV Commercial Infomercials Training and marketing videos

Q.
• What would you recommend customers looking to save money?
A.

• If you need a basic presentation, do it yourself with a home

  camcorder and windows movie maker of apple imovie. you will

  save a lot of money. take your own pictures. there is a learning curve to do it yourself, but if you don't have a budget it may be the only way. you will get what you paid for.

Q.
• What brands or products do you work with?
A.

• I shoot with Canon Cameras, audio is field recorded on a Tascam DR40 and mastered in post. Everything is shot on digital media. I will no longer use tape. I distribute on

  DVD blueray, standard DVD Youtube, Vemeo, and other channels.