The residential landscape is being shaped by a desire for "quiet luxury," seamless transitions to the outdoors, and high-performance durability. Homeowners are no longer viewing windows and doors as mere functional barriers but as critical design elements that define a home's aesthetic.
Our latest survey of top industry experts reveals the dominant trends, materials, and homeowner priorities that will lead the market this year.
Key Takeaways
100% of experts say durability and longevity matter most to homeowners.
Brand reputation is very important to customers, according to 54% of experts.
Double-hung windows are the most requested type of window, say 35%.
63% of industry insiders say minimalist frame designs are the leading window trend, and black is the most popular color for window frames, according to a majority of 71% of experts.
According to 50% of experts, improper installation or sealing is the biggest threat to a window’s longevity. Following that, failed seals or fogging between panes are the top reasons homeowners replace their windows, according to 35% of experts.
52% of pros identify flush threshold multi-slide doors as the most popular way to merge living spaces.
Flat-panel slab doors are the most popular choice for interior doors, according to 54% of experts.
As for exterior doors, the farmhouse-style door is a favorite, confirmed by 56% of industry experts, while wood-grain finishes are the most sought-after front door color, according to 72% of experts.
Fiberglass and composite are the best materials for both windows and doors, balancing cost, durability, and energy efficiency.
Windows and Doors Trends 2026
The window and door industry is in a pivotal moment. Design expectations are rising, weather events are getting more extreme, and the market is demanding products that deliver on both fronts. In 2026, the winning systems will be those that pair minimalist, expansive views with uncompromising strength and performance.
Homeowners’ Priorities
Feature | Not important | Somewhat important | Important | Very important |
Durability and longevity | 0% | 0% | 35% | 65% |
Aesthetics | 0% | 9% | 30% | 61% |
Thermal performance | 4% | 9% | 30% | 57% |
Warranty and after-sales service | 0% | 9% | 44% | 48% |
Maintenance requirements | 0% | 22% | 30% | 48% |
Customization options | 5% | 23% | 27% | 46% |
Advanced glazing | 9% | 35% | 13% | 44% |
Impact resistance / extreme weather protection | 4% | 35% | 26% | 35% |
Security features | 4% | 26% | 35% | 35% |
Noise reduction | 0% | 30% | 48% | 22% |
Availability of financing options | 14% | 38% | 33% | 14% |
Sustainability / carbon footprint of materials | 30% | 39% | 26% | 4% |
Smart home integration / automation | 26% | 65% | 4% | 4% |
Pre-fabricated / modular systems | 43% | 43% | 14% | 0% |
Experts in the industry have clients tell them on a daily basis the aspects of windows and doors they consider the most important. Here, 100% of them reveal that durability and longevity are top of the priority list, being either “important” or “very important” for homeowners. “Durability trumps lowest price. After decades in this business, we've noticed a real shift,” confirms Phil Adkins, the President of Adkins & Sons Windows. “Homeowners are asking better questions. Instead of "What's your cheapest option?" we're hearing "What will last longest?" and "What's covered under warranty?”
Both windows and doors make up a huge part of the overall look, and 91% of experts agree that aesthetics (design, style) is “very important” or “important” to homeowners. The next highest priorities when choosing new windows and doors are thermal performance (U-factor / R-value), and warranty and good after-sales service, with 87% and 92% of pros citing them as “very important” or “important”, respectively.
“Homeowners start the project with a focus on price and appearance. As the project unfolds and as U-factor and installation durability and quality are revealed and explained, their choices change dramatically,” says Douglas Conner, the Owner of Universal Windows Direct of New Jersey. “In the upcoming years, the most successful companies will be the ones who combine high-performing products with honest streaming, robust performing installation, and warranties that homeowners understand.”
Maintenance requirements also remain a significant concern, rated as “very important” or “important” by 78% of experts, while customization options are cited by 73%. “The number of customization options available to consumers continues to expand so that homeowners can select the product that best fits their unique taste and needs,” confirms Branden Wells, the CEO and Founder of Truecraft Construction.
Security features and extreme weather protection remain a significant concern, both rated as “very important” or “important” by 70% of experts.
Sustainability, smart home integration, and modular systems are not that important for homeowners in their decision-making process, according to our experts. “Architects want owners to match our desire for saving energy, but most want something nice looking and secure, while being affordable,” shares Lee Calisti, the Principal at lee CALISTI architecture+design.
Are Brands Important to Buyers?
The biggest issue I run into is overconfidence in branding. Just because a window carries a high-end name does not mean it is going to last, seal tight, or install clean.
Not important | Somewhat important | Important | Very important |
0 | 17% | 29% | 54% |
When it comes to making a final decision, a manufacturer's name carries significant weight. According to our survey, 54% of experts say that brand reputation is "very important" to buyers, while another 29% label it as "important." Only 17% of pros believe customers view brands as only “somewhat important”, suggesting that homeowners are looking for established trust and proven track records when investing in their home's envelope.
Window Trends
The number of customization options available to consumers continues to expand so that homeowners can select the product that best fits their unique taste and needs.
Most Requested Window Types
Most Requested Window Type | % of Experts Who Agree |
Double-hung | 35% |
Casement | 30% |
Picture | 13% |
Single-hung | 9% |
Sliding | 9% |
The double-hung window with vertical slide continues its reign as the most requested type, cited by 35% of experts for its functionality and classic appeal. Close behind are casement windows, with 30% of experts highlighting them as the most wanted, favored for their airtight seals and unobstructed views. Oversized fixed or picture windows (13%) follow, as homeowners are prioritizing natural light. This focus aligns with Fixr.com’s latest bathroom trends report, which identifies natural light as a top priority for homeowners. 9% of pros also have single-hung and sliding windows as the most requested types.
Biggest Window Trends
Top Window Trends 2026 | % of Experts Who Agree |
Slimline / minimal sightline frames | 63% |
Floor-to-ceiling or wall-to-wall glass | 54% |
Dark color frames and trims | 50% |
Mixed materials | 21% |
Dual-color frames | 17% |
Textured or patterned glass | 8% |
The shift toward modernism and quiet luxury is clear: 63% of experts point to slimline/minimal sightline frames as the top trend. Homeowners are also pushing the trend for floor-to-ceiling or wall-to-wall glass, and dark color frames and trims, say 54% and 50% of pros, respectively.
Other notable trends include mixed materials (hybrid frames), according to 21%, and dual-color frames, according to 17% of pros. Emerging niche interests include textured glass, say 8% of experts. Eric Dotson, the Vice President and Product Management for outdoors B2B at Fortune Brands, noted that there has been an increase in the demand for specialty glass. “...Window specialty glass options (e.g., swirled, crystalized, tinted, and watery effects) not only enhance privacy and visual interest but also support trend-forward aesthetics.”
Most Popular Multi-Functional Use for Windows
Most Popular Multi-Functional Use for Windows | % of Experts Who Agree |
Window sill as patio bar | 46% |
Interior window seat / reading nook | 42% |
Other | 8% |
Integrated herb garden / display area | 4% |
Windows are no longer just for looking through; they are becoming integrated parts of how we use our homes. 46% of industry experts say that using a window sill for pass-through functionality is the most popular, while 42% of pros note that deep sills designed as cozy reading spots are a major request. 4% of experts see homeowners requesting built-in displays or garden areas within the window structure.
Best Window Framing Materials for Cost, Durability, and Energy Efficiency
Energy efficiency is no longer optional. With utility costs climbing and extreme weather events becoming more common, homeowners are viewing replacement windows as an investment that pays for itself.
Most Recommended Framing Material | % of Experts Who Agree |
Fiberglass / composite | 29% |
High-performance uPVC / vinyl | 25% |
Wood-clad | 17% |
Thermally broken aluminum | 17% |
Other | 8% |
Solid wood | 4% |
As homeowners look to strike the right balance between performance and price, 29% of experts recommend fiberglass / composite as the best compromise. This material is lauded for its extreme durability and thermal resistance. High-performance uPVC / vinyl is favored by 25% of pros due to its low maintenance and cost-effectiveness. Both wood-clad and thermally broken aluminum are recommended by 17% of experts, while solid wood is considered the best for high-end engineered projects by 4% of specialists.
Most Popular Window Frame Colors
Most Popular Window Frame Colors 2026 | % of Experts Who Agree |
Black | 71% |
White | 54% |
Bronze / soft metallics (champagne, brushed) | 38% |
Wood-grain finishes | 25% |
Anthracite gray / charcoal | 21% |
Earthy taupe / khaki | 8% |
71% of window experts say that black window frames are set to be the most popular in 2026. This matches the minimalist aesthetic that dominates current window design. A more classic white is preferred by 54% of professionals, while bronze or soft metallics are chosen by 38%.
Other trending choices include wood-grain finishes at 25%, anthracite gray at 21%, and earthy tones like earthy taupe and khaki at 8%, reflecting a move toward biophilic design.
The Top Reasons Homeowners Replace Their Windows
Performance issues are the primary drivers for renovations. According to 35% of experts, failed seals or fogging between panes is the number one reason homeowners opt for a replacement. This mainly happens because of an improper installation or sealing. High energy bills and drafts are the primary drivers of window replacements, according to 30% of experts, highlighting energy costs as a major financial motivator. Damage from rot and difficulty operating the window are cited by 17% of professionals, as aging infrastructure fails to meet modern standards.
The Biggest Threat to Windows’ Longevity
Never underestimate proper installation techniques.
Experts warn that the human element is the greatest risk to a window's lifespan, with 50% of them saying improper installation or sealing is the primary threat. Even the highest-quality product will fail if not installed correctly. “The best window is the one that’s installed properly,” confirms Adam Helfman, the CEO and Founder of HireitDone.com. This outweighs product quality or material failure cited by 36%, extreme local climate conditions cited by 9%, and a lack of manufacturer warranty coverage cited by 5% of windows and doors professionals.
Exterior Door Trends
Most Popular Front Door Trends
Most Requested Front Door Styles | % of Experts Who Agree |
Farmhouse (modern interpretation) | 56% |
Craftsman | 40% |
Sleek flat panel | 36% |
French | 24% |
Oversized pivot door | 24% |
Textured / tactile surface finishes | 12% |
Heritage revival | 8% |
The modern farmhouse style is a look that blends rustic charm with clean, contemporary lines, and it is the top trend for entryways, confirmed by 56% of industry experts. The trend of blending old with new is also popular in interior design and is known as modern heritage. Closely following is the Craftsman style cited by 40% of experts, which appeals to homeowners seeking a balance between modern efficiency and traditional architectural character. Sleek flat panels, according to 36%, continue to rise as the go-to for minimalist and mid-century modern homes.
Architectural "wow factors" are also trending: French doors and oversized pivot doors are each cited by 24% of experts. Pivot doors, once exclusive to high-end luxury builds, are entering the mainstream due to their smooth operation and ability to support massive, grand entrances. Additionally, textured or tactile surface finishes and heritage revival styles highlight a growing interest in adding personal, historical touches to curb appeal, according to 12% and 8% of pros, respectively.
Most Popular Doors for Indoor/Outdoor Living
We’ve seen a move toward designing doors and windows that bridge the boundaries between indoor and outdoor spaces…This shift can be seen as both a response to consumer preference for natural connection and a way to create resort-inspired, luxurious living environments at home.
Most Popular Doors for Indoor/Outdoor Living | % of Experts Who Agree |
Flush threshold multi-slide doors | 52% |
French doors | 48% |
Bifold doors (accordion folding) | 28% |
Oversized fixed glass walls | 24% |
Multi-slide pocket doors | 24% |
Lift-and-slide doors (high-performance) | 16% |
To bridge the gap between living spaces, flush threshold multi-slide doors are the top choice according to 52% of experts. These systems allow for a seamless transition where the floor inside matches the patio level, eliminating tripping hazards and visual breaks. French doors remain a strong contender, confirmed by 48% of professionals, especially for homeowners with smaller footprints who still want to maximize natural light and air.
For those wanting a complete "disappearing wall" effect, bifold doors are favored according to 28% of experts. Other high-impact options include oversized fixed glass walls and multi-slide pocket doors, both at 24%, which allow the door panels to hide entirely inside the wall. High-performance lift-and-slide doors, cited by 16%, are the top choice for indoor/outdoor living.
Best Door Materials for Cost, Durability, and Energy Efficiency
Most Recommended Front Door Material | % of Experts Who Agree |
Fiberglass / composite | 60% |
Steel | 12% |
Solid wood | 12% |
Thermally broken aluminum | 8% |
Wood-clad | 4% |
Vinyl | 4% |
Insulated fiberglass/composite is the undisputed leader for door materials, recommended by a majority of 60% of experts. This material is highly favored because it mimics the natural beauty of traditional materials like wood without the high maintenance, while providing superior insulation against extreme weather.
Both insulated/high-performance steel and solid wood (engineered) are seen as the best compromise by 12% of professionals. Steel offers high security and a modern look, while solid wood remains the gold standard for luxury and traditional aesthetics. Thermally broken aluminum is recommended by 8%, while wood-clad and vinyl are each chosen by 4% of experts for specific regional or budget-conscious projects. Wood-clad doors can mimic the look of solid wood doors while being less costly and requiring less maintenance.
Adkins adds “Local expertise still matters. National chains keep pushing cookie-cutter solutions, but every region has unique climate challenges. Understanding how local weather patterns, temperature swings, and seasonal changes impact window and door performance isn't something you learn from a corporate training video.”
Most Popular Front Door Color
We started seeing requests for prime entry doors that were available in matte black or champagne bronze colors.
Most Popular Front Door Colors 2026 | % of Experts Who Agree |
Wood-grain finishes | 72% |
Black | 64% |
Warm earth tones | 40% |
White | 24% |
Anthracite gray / charcoal | 20% |
Navy blue | 12% |
Classic blue / playful blue | 8% |
A clear favorite for 2026 is wood-grain finishes, cited by 72% of industry insiders. This reflects the biophilic design movement, where homeowners seek to bring natural, warm textures to their home's first impression. Black remains a powerhouse choice at 64% for its sleek, minimalist appeal, followed by warm earth tones, like mahogany, terracotta, and rust, according to 40% of experts.
“For exterior doors, homeowners are gravitating toward two distinct looks: the authentic warmth of true wood and the statement-making impact of dark paint colors. Bold choices make sense as the front door is the focal point of the home,” shared Brad Loveless, the Executive Vice President at Simpson Door Company.
Classic white and anthracite gray are still popular choices, say 24% and 20% of pros, respectively. For homeowners looking to add a unique pop of personality, blue tones like navy blue and classic blue are popular bold choices, according to 12% and 8%.
Most Requested Security Features for Front Doors
Safety is evolving with the rise of the smart home. Smart lock systems that offer keyless and remote access are the most requested security feature, with 48% of experts citing them as a top priority for homeowners. Traditional high-security hardware remains significant, as multi-point locking systems are still widely requested, according to 28% of professionals.
Beyond entry access, homeowners are looking for integrated and structural protection. Video doorbells integrated directly into the entrance design, impact-resistant glass, and reinforced frames and hinges are requested, according to 8% of experts. This data highlights a shift where tech-integrated security is becoming just as essential as the physical strength of the door itself.
Interior Door Trends
Interior Door Trends 2026 | % of Experts Who Agree |
Flat-panel slab doors | 54% |
Shaker doors | 46% |
Glass panel doors | 38% |
Frameless / hidden doors | 25% |
Modern barn doors | 25% |
High-performance acoustic doors | 8% |
When it comes to interior doors, experts point to a strong preference for clean lines and functional design. Inside the home, flat-panel slab doors are the top trend for 54% of experts, providing a clean, modern look. Shaker doors remain a staple for homeowners, according to 46% of pros, while glass panel doors that help light flow between rooms are cited by 38%.
Both modern barn doors and frameless or hidden doors are cited by 25% of professionals, with high-performance acoustic doors gaining interest, according to 8% of experts.
As for materials and colors, Loveless shared, “In high-end interiors, a growing trend is what many designers describe as quiet luxury. One hallmark of this look is pairing a true wood door against painted interior trim. Wood species such as rift-cut white oak, which is known for its straight grain and light coloring, provide a pop of visual interest without overwhelming the space.”
2026 Outlook: Balancing Modern Efficiency with Timeless Design
“The bottom line? Homeowners in 2026 are more informed, more selective, and more focused on long-term value,” says Adkins. The 2026 outlook for windows and doors highlights a homeowner who is more educated and demanding than ever before. The data shows a market that refuses to choose between beauty and brawn; instead, it demands the combination of minimalistic and traditional designs that offer maximum durability and security. As we move through the year, the successful home renovation will be defined by its ability to blend high-tech materials like fiberglass with the timeless, welcoming appeal of wood-grain finishes and expansive glass.
Bostwick adds, “The future of this industry belongs to companies that can merge clean sightlines with resilient façades, and that’s where true innovation is happening. The intersection of design and performance is what will define the next decade of windows and doors.”
Expert Contributors
We extend our sincere gratitude to the industry experts who generously shared their insights and expertise in shaping the 2026 Windows and Doors Report. Your contributions added depth, credibility, and real-world perspective, making this report a valuable resource for our readers.
Adam Helfman | Amy Alper | Brad Loveless |
Branden Wells | Christopher McCullough Hsu McCullough | Dan Jaycox |
Dan Staupe | Daniel Lee | Douglas Conner Universal Windows Direct of New Jersey |
Eric Dotson | Katie Hren | Lee Calisti |
Marc Michaelson Michaelson Homes, LLC | Phil Adkins | Sam Brubaker |
Steve Turman | Steve Sage | Toby Bostwick |
Tommy Patterson | Tyler Hull | Warren O'Shea |
Yoni Asulin |
Methodology
The statistics featured in this report are based on the results of a survey completed by top windows and doors industry experts in December 2025. These professionals were asked a mix of multiple-choice and open-ended questions. Most multiple-choice questions allowed for more than one answer to be selected. All percentages were rounded to the nearest whole number.
To provide additional context on respondent perspectives, the survey also captured information about the types of projects and geographic markets represented. The majority of 52% respondents reported a balanced mix of new construction and replacement or remodeling work. Meanwhile, 36% primarily focus on replacement or remodeling projects, while 12% specialize mainly in new construction.
In terms of geographic reach, nearly half of the companies work across national or multiple regional markets, representing 46% of respondents. Among those with a primary regional focus, the Northeast was the most represented at 33%, followed by the Pacific Northwest and West Coast at 17%. Smaller shares of respondents work primarily in the Southeast and Gulf Coast, as well as the Mountain and Southwest regions, each accounting for 4%.
See our previous report:
Windows and Doors Report 2025: Residential Trends and Statistics
Laura Madrigal is the Home Design Specialist at Fixr.com, dedicated to identifying and analyzing significant changes within residential design. She is the author of leading trends reports on interior design, kitchen, and bathroom, and her insights have been featured in publications like Realtor and the New York Post.